Brand Innovation Week

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Previous Episode
Live on 04 Aug 15:00 GMT

Brand Innovation Week

The Thought Leadership Summit 

Dr. Plamen Russev Sir Martin Sorrell Jane Wakely Dr. Plamen Russev Sir Martin Sorrell Jane Wakely

Dr. Plamen Russev

Executive Chairman Webit Foundation

PlamenRussev

Dr. Plamen Russev is the initiator and focal connector of one of the world’s largest impact networks and curator of the global Webit community, reaching out to over 800,000 digerati, policy makers, innovators and media. His success stories include creating the global Webit brand from scratch, supporting founders and brands in establishing and growing a successful marketing strategy, creating meaningful relations with potential partners, customers and media. Plamen supports causes which impact the achievement of the UN’ SDGs.

He is an investor, philanthropist and serial entrepreneur and proven success record in developing business ventures in multicultural and challenging business environments.

Plamen Russev is B.Sc in Marketing and Management, M.Sc in Electronic Education/Mathematics and Physics, and Ph.D in Healthcare Management.

Plamen Russev has been appointed Goodwill Ambassador for Digital Affairs of his home country – Republic of Bulgaria and a member of European Commission’ BOF.

Dr. Russev’ work and impact have been recognised and awarded by governments, associations and NGOs along with 2 honorary doctorates from Universities in Europe and South America. Plamen Russev is featured in hundreds of international and local media including The Economist, Bloomberg, CNBCe, Forbes, Venture Beat, CNN to name a few.

Dr. Russev is the Founder and Executive Chairman of Webit Foundation and host of Webit Virtual. He is happily married to the most wonderful girl in the world and father of 2 boys.

Sir Martin Sorrell

Founder & Executive Chairman S4 Capital

martinsorrell

Sir Martin Sorrell is Founder and Executive Chairman of S4 Capital plc, which is building a purely digital advertising and marketing services business for global, multinational, regional, local clients and millennial-driven influencer brands Sir Martin was CEO of WPP for 33 years, building it from a £1 million “shell” company in 1985 into the world’s largest advertising and marketing services company. When Sir Martin left in April 2018, WPP had a market capitalisation of over £16 billion, revenues of over £15 billion, profits of approximately £2 billion and over 200,000 people in 113 countries. Prior to that, Sir Martin was Group Financial Director of Saatchi & Saatchi plc for 9 years and worked for James Gulliver, Mark McCormack and Glendinning Associates before that.

S4 Capital plc merged with MediaMonks, its content practice, in July 2018 and MightyHive, its programmatic practice, in December 2018 and has added ten further content programmatic and data companies to both practices in 2019 and three in 2020. It is listed on the London Stock Exchange under SFOR.L and after a little over two years, S4 Capital plc has over 2600 people in 30 countries, with a market capitalization of over $2 billion.

Sir Martin supports a number of leading business schools and universities, including his alma maters, Harvard Business School and Cambridge University and a number of charities, including his family foundation.

Jane Wakely

Chief Marketing Officer Mars Inc.

janewakely

Jane Wakely is the lead CMO of Mars Incorporated. She has been instrumental in driving Mars’ unique combination of evidence based marketing with creativity and purpose at the heart. This has helped Mars to be recognized as the one of the most creative companies in the world through the Cannes Lion Festival of Creativity and WARC in recent years. In 2019, this included winning the inaugural Cannes Lions Grand Prix for Sustainable Development Goals and Pencil at 2020’s one show with “The Lion’s Share Fund”, an innovative initiative which drives wildlife conservation & biodiversity programs through brand, creative and media partnerships together with the founding members and the UNDP. Over Jane’s two decades at Mars she has worked across all segments. In her own words, she joined for the great brands such as M&Ms®, SNICKERS®, GALAXY®, EXTRA®, PEDIGREE®, IAMS®, SHEBA®, and ROYAL CANIN® but has stayed for the people, principles and purpose of the company. Jane is proud mother of a daughter and son who have reawakened her own creativity and purpose to create a bright future.

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Previous Episode
Live on 06 Aug 15:00 GMT

Brand Innovation Week

The Leading Media Forum 

Dr. Plamen Russev Karen Leland Denny Alfonso Julia Magas Ankush Chibber Dr. Plamen Russev Karen Leland Denny Alfonso Julia Magas Ankush Chibber

Dr. Plamen Russev

Executive Chairman Webit Foundation

PlamenRussev

Dr. Plamen Russev is the initiator and focal connector of one of the world’s largest impact networks and curator of the global Webit community, reaching out to over 800,000 digerati, policy makers, innovators and media. His success stories include creating the global Webit brand from scratch, supporting founders and brands in establishing and growing a successful marketing strategy, creating meaningful relations with potential partners, customers and media. Plamen supports causes which impact the achievement of the UN’ SDGs.

He is an investor, philanthropist and serial entrepreneur and proven success record in developing business ventures in multicultural and challenging business environments.

Plamen Russev is B.Sc in Marketing and Management, M.Sc in Electronic Education/Mathematics and Physics, and Ph.D in Healthcare Management.

Plamen Russev has been appointed Goodwill Ambassador for Digital Affairs of his home country – Republic of Bulgaria and a member of European Commission’ BOF.

Dr. Russev’ work and impact have been recognised and awarded by governments, associations and NGOs along with 2 honorary doctorates from Universities in Europe and South America. Plamen Russev is featured in hundreds of international and local media including The Economist, Bloomberg, CNBCe, Forbes, Venture Beat, CNN to name a few.

Dr. Russev is the Founder and Executive Chairman of Webit Foundation and host of Webit Virtual. He is happily married to the most wonderful girl in the world and father of 2 boys.

Karen Leland

Columnist at Inc. Magazine, Best-Selling Author President of Sterling Marketing Group

karenfleland

Karen Tiber Leland is the President of Sterling Marketing Group, a branding, marketing and color strategy and implementation firm where she works on building stronger personal, business and team brands.

Karen has worked in more than 50 countries throughout the world, with a highly diverse group of industries. Her clients have included: Apple, AT&T, Google, Avis Car Rental, Johnson & Johnson, LinkedIn, Twitter, American Express, among others.

Karen is the best-selling author of nine books, which have sold over 400,000 copies and been translated into ten languages. Her most recent book is The Brand Mapping Strategy: Design, Build and Accelerate Your Brand. She has written more than 200 articles on business, food, travel, health and lifestyle for a wide variety of magazines and newspapers, including: Self, Woman’s Day, Inc. Magazine, The Los Angeles Times, Entrepreneur, The Christian Science Monitor, Hemispheres and others. Karen writes regularly for Inc.com and Entrepreneur.com.

Karen is a frequent guest of the media and has been interviewed by The Today Show, Fortune, CNN, Bloomberg, Oprah, Fast Company, INC. Magazine and others. She previously wrote segments and conducted on-camera interviews as a freelance reporter for Comcast.

Karen is an international keynote speaker for a wide range of conferences and organizations, including: Harvard, Yale, TEDx, The American Management Association, The American Society of Consumer Affairs Professionals, The Direct Marketing Association and The Young Presidents’ Organization.

Denny Alfonso

Emmy winning journalist | CEO & Founder The TRIPUN, powered by Google startups

dennyalfonso

Emmy winner, Denny Alfonso has been reporting the news in the US and the world for over a decade.

The talented bilingual journalist has covered the Rio Olympics for ESPN, the South Africa and Brazil World Cups for Telemundo, as well as major american sports events including the MLB World Series, the US Open, the NBA and the NFL playoffs.

Denny is a passionate investigative journalist, who holds experienced credits at NBC, CNN and Yahoo.

She started her career covering hard news in New York City, reporting everything from US Presidential Elections to special coverage of the General Assembly at the United Nations.

She has interviewed many world leaders including exclusives with former Bolivian President Evo Morales, former Colombian President Alvaro Uribe , as well as former US Secretary of State Hillary Clinton, former New York Mayor Rudolph Giuliani, and on special assigment for Newsweek Fidel Castro’s brother Martin Castro in Cuba.

Some of her most Q & A memorables moments covering sports include Leonel Messi at Barcelona’s Camp Nou parking lot, NBA’s All Star Kobe Bryant and soccer legend David Beckham.

Denny, who’s currently working on her first book, calls the Columbia University School of Journalism in New York her alma mater.

Julia Magas

Journalist at Cointelegraph, Contributing Author at Investing, Seeking Alpha and Startup Advisor

magasjulia

She is a fintech analyst and journalist. Her works are featured by popular fintech magazines, including Investing, SeekingAlpha, and Cointelegraph. As a journalist, Julia specializes in digital technology and fintech markets-related researches, investigations, and analytical pieces.

Ankush Chibber

Managing Editor Mashable Middle East

ankushatwork

Ankush Chibber is Managing Editor Mashable Middle East. He is a multi-skilled editor and digital media content strategist with 14 years of cross-platform experience, specializing in editorial strategy, brand building, audience growth, and most importantly, impactful storytelling. Ankush edits the Middle East edition of Mashable, covering technology, digital culture and business in the region since the brand’s inception in 2019.

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